Most Commonly Searched Damage Restoration Keywords for SEO

One of the most important components of search engine optimization is keyword research. You need to know what people are actually searching for so that you can optimize your site for keywords that will  drive valuable traffic.

Based on our research (reviewing the historic trends on Google, Yahoo and Bing), we have developed a list of the most commonly searched keywords for the damage repair and restoration industry.


Keyword Global Monthly Searches
water damage 450000
mold removal 201000
water removal 165000
mold remediation 165000
water restoration 110000
water damage repair 90500
flood damage 74000
property damage 74000
water damage restoration 74000
water extraction 60500
fire damage 60500
restoration services 40500
fire restoration 40500
crime scene clean up 27100
flood cleanup 22200
wet basement 22200
water clean up 22200
flood repair 12100
disaster repair 12100
flooded basement 12100
flood damage repair 8100
flood damage restoration 8100
disaster restoration 8100
fire damage repair 8100
damage restoration service 5400
sewage clean up 5400
damage restoration services 3600
disaster cleanup 3600
flooding repair 2400
flood removal 2400
emergency restoration service 1600
smoke damage repair 1600
sewage extraction 1300


Knowing that most damage restoration companies service a local market, we also reviewed the search volume for these keywords combined with a geographic modifier. For illustrative purposes, we chose Los Angeles. Take a look at how the search volume changes as we add "Los Angeles" to the keywords (clearly the numbers will vary from city-to-city, but this should give you a pretty good idea of the MOST IMPORTANT keywords to go after in your market).

Keyword Monthly Searches
los angeles water damage 2900
los angeles water restoration 1000
los angeles mold removal 880
los angeles water damage restoration 880
los angeles mold remediation 720
los angeles water damage repair 590
los angeles flood damage 320
los angeles flood damage restoration 91
los angeles water removal -
los angeles property damage -
los angeles water extraction -
los angeles fire damage -
los angeles restoration services -
los angeles fire restoration -
los angeles crime scene clean up -
los angeles flood cleanup -
los angeles wet basement -
los angeles water clean up -
los angeles flood repair -
los angeles disaster repair -
los angeles flooded basement -
los angeles flood damage repair -
los angeles disaster restoration -
los angeles fire damage repair -
los angeles damage restoration service -
los angeles sewage clean up -
los angeles damage restoration services -
los angeles disaster cleanup -
los angeles flooding repair -
los angeles flood removal -
los angeles emergency restoration service -
los angeles smoke damage repair -


Based on this, you are probably going to want to focus on the following keywords for your damage restoration services business:

Your City + water damage
Your City + mold removal
Your City + water removal
Your City + mold remediation
Your City + water restoration
Your City + water damage repair
Your City + flood damage
Your City + property damage
Your City + water damage restoration
Your City + water extraction
Your City + fire damage
Your City + restoration services
Your City + fire restoration
Your City + crime scene clean up
Your City + flood cleanup
Your City + wet basement
Your City + water clean up
Your City + flood repair
Your City + disaster repair
Your City + flooded basement
Your City + flood damage repair
Your City + flood damage restoration
Your City + disaster restoration
Your City + fire damage repair
Your City + damage restoration service
Your City + sewage clean up
Your City + damage restoration services
Your City + disaster cleanup
Your City + flooding repair
Your City + flood removal
Your City + emergency restoration service
Your City + smoke damage repair
Your City + sewage extraction

If you’d like more information and ideas on how you can  do more online, get better placement on Google Maps, improve your placement on the search engines like Google, Yahoo! and Bing in the organic section, and how you can leverage social media tools like Facebook and Twitter and YouTube. We have developed a free guide that takes our best ideas and techniques and really spells them out in a step-by-step process.

If you have questions, if you’d like to talk to me directly, and if you feel like you need somebody do implement all of these strategies for you to get the ball rolling, I’d love the opportunity to work with you. That’s what we do at Contractor SEO. Give me a call at 866-610-4647.